CGD 455

Advertising Campaigns II

Academic Year Semester Location Online
2018-2019 Fall Main campus No

Level: Undergraduate

Credits: 3

Lab Fee: None

Pre-requisites: CGD 255, Or Approval of the College Dean

This class is a continuation of CGD265 Advertising Campaigns I with a focus on the creation of a fully integrated advertising and promotional campaign for an international name brand account, from primary research to ultimate sales results.