CGD 420Art Direction Management II
CGD 420 ART DIRECTION MANAGEMENT II*
This course is an advanced advertising course which requires students to work in teams to prepare, produce and complete a fully functional advertising campaign. Emphasis is placed on research, media, marketing, sales analysis, design creation and production costs for final product distribution. Students coordinate all creative efforts together from concept through completion and distribution.
Level | Undergraduate |
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Credits | 3 |
Lab fee | None |
Pre-requisites | CGD 302, Or approval of the College Dean |
Course offerings
Please contact the registrar for details on course availability.