CGD 255

Advertising Concept and Design

Academic Year Semester Location Online
2018-2019 Fall Main campus No

Level: Undergraduate

Credits: 3

Lab Fee: None

Pre-requisites: GVC 220, CGD 205

This course presents a rational approach to the creative process in advertising design. Here, students develop concepts with “roughs” through which they explore the uses of copy, typography, photography and illustration in design from inception to conclusion.