BGA 385

Digital Marketing (DGM) - General Assembly

Academic Year Semester Location Online
2017-2018 As needed Main campus No

Level: Undergraduate

Credits: 3

Lab Fee: None

Pre-requisites: None

This 10-week course will help you gain the practical skills to create and manage powerful online marketing campaigns. The course provides individuals with a solid foundation in marketing fundamentals, from segmenting a market to developing customer insight, and combines it with hands-on training in developing engaging content, and paid and unpaid tactics for acquiring and retaining new users.