Robert Reich

Assistant Professor, Management

Office Location:

International Business Center

Room 243

Email: rreich@lynn.edu

Phone: +1 561-237-7104

Professional Profile

Robert Reich is a seasoned executive with over 35 years of professional experience in commercial consumer product and recreational sporting goods companies. He is an experienced sales and marketing professional and has held senior management position at O'Brien International, Albas Marketing, Raytheon Commercial Infrared and Sea Ray Boats. Reich is a member of the Advisory Board of Lancaster Consulting a marketing and research firm in Friendsville, TN Hager Environmental & Atmospheric Technologies of Oak Ridge, TN and Gekko Sports, Shakopee, MN. Reich also serves as a Trustee of USA Water Ski Educational Foundation.

Education

B.A., Rollins College
M.S., The University of Tennessee
MBA, University of Texas at Dallas
DBA, Kennesaw State University

Teaching Philosophy

Robert Reich strongly believes that teaching how to think about problems, situations and recognize opportunities for improvement within the context of focused discipline is the greatest contribution an educator can offer a student.

Areas of Scholarship

  • Organizational management
  • Organizational culture
  • Merger and acquisition of middle market firms
  • Turnaround projects
  • Organizational integration
  • Change management 
  • Nonprofit organizations
  • Nontraditional, extreme and active lifestyle sports 
  • Leadership
  • Human resources
  • Management
  • Entrepreneurial finance
  • Recreational marine business management

Awards and Honors

  • Best Session Paper - "Allocentric and Ideocentric Persuasion: Characteristics of Leadership Personality," Lucero, M. Anegon, J. Querci, D. Reich, R.W. Conference presentation (Best Management Paper). Academy of Business Research International Spring Conference. New Orleans, LA. March 2015
  • Best Session Paper - "Chasing Cars or Chasing Tails: Does the Resource Based View Explain Global Brand Value? Antecedents of Global Brand Equity," Academy of Business Research International Spring Conference
  • Best Session Paper - "The Impact of Transformational Leadership and Leader-Member Exchange on Socialization in Mergers and Acquisitions," Academy of Business Research International Winter Conference
  • Beta Gamma Sigma, Association to Advance Collegiate Schools of Business
  • International Who's Who Among Students in American Colleges & Universities, Dean of Students, Kennesaw State University
  • Golden Key International Honour Society, Office of the Dean, Kennesaw State University
  • Dr. David J. Springate Award for Leadership, University of Texas, Dallas
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