MKT 410Technology's Impact on Consumer Behavior
A study on how current and upcoming technologies influence the buyer behavior and society. The course focuses on technologies that digitally create engaging user and brand experiences (Ux), and influence both society and the individual.
| Level | Undergraduate |
|---|---|
| Credits | 3 |
| Lab fee | None |
| Pre-requisites | MKT 250 |
Course offerings
Please contact the registrar for details on course availability.