Lynn swim senior day 2019, representing Antigua and Barbuda, England, Argentina and Spain.Aliah Maginley, student
Get their attention
As a marketing major, you'll study business strategies, including new product design and development, content marketing, website optimization, market research and consumer analytics. You’ll also learn how to assess trends in online marketing—a field critical in today’s business world.
But, earning a marketing degree at Lynn University is more than just sitting in a classroom. All along, you’ll grow your professional network during each class you take, with marketing experts as professors. They’ll provide helpful tips and advice from the field as you work on projects designed to build both your expertise and your portfolio.
What you’ll learn in the B.S. in marketing program
- Assess and identify marketing opportunities
- Create engaging user experiences and marketing content
- Implement digital marketing trends, SEO and marketing analytics