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Academic catalog

Browse the curriculum, course descriptions and requirements for the Advertising, Social Media and Public Relations program in our academic catalog.

Make an impact

As an advertising, social media and public relations major, you’ll learn how to design, develop and launch incredible campaigns. And you’ll learn from and work with faculty and professors who are experts in their field. They will provide you with hands-on learning experiences for social media, television and digital design projects. Once you’ve earned your degree, you’ll be well-equipped for a broad range of advertising, social media and public relations jobs.

What you’ll learn as an advertising and public relations major

  • Background in public relations, persuasion, design and production
  • Strong foundation in communication theory and practice
  • Training in public interaction and maintaining successful relationships
  • Creation of advertising, social media and public relations campaigns

Career opportunities

You will gain the skills needed to land a variety of advertising and public relations jobs and careers.

As an advertising and public relations major, you will gain the skills needed to land a variety of advertising and public relations jobs and careers, such as:

  • Copywriter
  • Graphic designer
  • Art director
  • Marketing manager/director
  • Public relations specialist
  • Media planner
  • Social media specialist
  • Account executive

Graduates of this bachelor’s program have gone on to work for many well-known advertising agencies, marketing firms and corporations, including:

  • Aslyum Entertainment in Los Angeles, California
  • Marucci Sports in Baton Rouge, Louisiana
  • Levine Communications Office in Los Angeles, California
  • The Capitol Theater in Port Chester, New York
  • Hispanic Heritage Foundation in Chevy Chase, Maryland

Estimated tuition

Full-time tuition for a traditional day undergraduate student is estimated to cost $35,960 annually.

Fund your education

Attending Lynn can be more reasonable than you may think. Explore scholarship, grants and loan opportunities and see how much you can save.
Maria Cardenas
My PR class was a hands-on experience with tangible results. In that class, I knew I had chosen the perfect major and the right college.
Maria Cardenas '16, '17, Colombia
Embrace new ideas and experience technologies that make learning more dynamic than you ever imagined.
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Step outside the classroom and enjoy hands-on learning opportunities and real-world experiences.
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Learning is more than sitting in a classroom

Complete one three-week J-Term course and explore innovative ideas, topics and experiential learning.

Learn more about J-Term

Take the next step

Get started on your future today.

Complete your application and secure your spot.

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