- Office hours
9 a.m.–5 p.m.
Responsible for planning, developing and directing the marketing mix associated with the given product or brand name. Does general work, coordinating the efforts and responsibilities with workers who carry out specific functions related to production, sales, advertising, promotion, R&D, marketing research, purchasing, distribution, package development and finance.
To learn more about becoming a brand manager, read about our hospitality management MBA program.